George Simon Laso is a strategist and writer whose work explores the intersection of psychology, power, and perception. For over three decades, he has studied how uncertainty influences decision-making — in leadership, in institutions, and on the global stage.
Before turning to writing, Laso worked within international financial organizations, where he observed firsthand how strategy is shaped not only by data and policy, but by ambiguity, interpretation, and human instinct.
These experiences formed the foundation of his lifelong interest in how confusion itself can become a tool of strategy — a way to control tempo, manage risk, and reveal truth beneath complexity.
Laso’s writing challenges the assumption that clarity is always a virtue. Instead, he demonstrates how confusion — when understood and applied with discipline — can serve as a source of insight and influence. His ideas draw from history, military theory, behavioral science, and the modern information landscape, combining analytical rigor with a reflective tone that appeals to both practitioners and thinkers.
His first book, The Art of Confusion: How Chaos and Uncertainty Can Lead to Victory, examines how leaders across history have transformed disorder into advantage — and how individuals today can apply the same principles to navigate an age of constant information and competing narratives.
His forthcoming work, The Art of Geopolitics: How Power, Geography, and Strategy Shape the World, expands this inquiry to the global level, revealing how geography, technology, and perception continue to define the boundaries of power in the twenty-first century.
George Simon Laso follows and interprets strategically significant global developments — including geopolitical decisions, institutional dynamics, and the interplay between financial systems and international relations. His analyses emphasize clarity of thought, contextual understanding, and the human dimensions of strategy.
“Confusion is not chaos. It is the shadow of understanding — the moment before clarity appears. To master confusion is to master perception.”
— George Simon Laso